Werecircle
Werecircle is a Belgian circular economy consultancy and alliance based in Leefdaal, founded in 2021. We inspire, advise, and support brands and organizations in transitioning to circular business models by combining strategic guidance, impact measurement, and implementation support. Our services range from business model innovation and eco-design to stakeholder engagement and training programs like Circle Speed. As coordinators of cross-sector living labs such as Velocircular (bicycles) and Living Lab Plastics. We guide project development in construction, plastics, and healthcare. Acting as a catalyst, we enhance sustainability through co-created solutions that balance people, planet, and profit.
Contact details
Detailed listing of our products and services
Core services :
- Advice & Strategy: Tailored guidance from opportunity analysis to implementation
- Academy & Training: Interactive workshops, masterclasses, keynotes, games (e.g., Risk & Race), and modular ESF-funded learning programmes
Service Offerings Include :
- Keynotes & team building
- Deep‑dive masterclasses
- Custom guidance programmes
- Open modules on topics like ecodesign, circular plastics, metals, and business models
Our use cases
Werecircle supports the transition to a circular economy by guiding organizations through sustainable strategy, training, and implementation. Past and current initiatives include collaboration with the City of Leuven for the creation of the C-HUB C3000, supporting circular innovation in plastics and textiles. Werecircle also participates in European-funded projects such as Interreg Crossroads (AdvAICE) and Project Cypress, where they advise on circular product design and cross-border sustainable development.
Furthermore, Werecircle provides strategic support to SMEs by offering tailored circular roadmaps, facilitating ecodesign and circular business model training, and helping companies restructure their product development to align with circular goals. Through the ESF Circular Academy, Werecircle delivers hands-on learning, masterclasses, keynotes, and business coaching that empower professionals across industries to adopt circular practices.
Werecircle offers its customers access to a broad network of experts, academic institutions, and public partners across Belgium and Europe. Werecircle supports you in integrating circular thinking into your core operations, designs impactful training for your teams, co-develops new business models with you, and assists in piloting and scaling your circular projects. Werecircle’s work extends across materials, manufacturing, public policy, and the built environment, ensuring long-term value through sustainable innovation.